girls inc. of orange county
inspire teen girls to be strong, smart, and bold during women's month with a fun, collaborative project.
We created a game called "The Popcorn Project". It is a collaborative way to solve problems and achieve goals, both big and small. We wanted it to be accessible, easy to understand, and easy to replicate. We used popcorn as a metaphor to represent small, shareable steps that would lead up to delicious solutions.
Strategy & planning
I was responsible for defining the look of The Popcorn Project. I wanted it to be playful, dynamic, and a little messy. I put together a mood board, taking inspiration from Broad City, Bando, popcorn, and posters with bad handwriting.
Gifs were the natural way to explain each step of the process. I wanted each to look as natural as the notes you jot down when you're bored in a meeting and as colorful as the ideas of teen girls on a mission.
credits, thank yous, + shoutouts
Remo Bang: Animator + Carpenter
Jenny Famularcano: Calligraphy
Sara Barbour: Producer
Column Five Design Girls: Design support
Beth Payne: Girls Inc. STEM coordinator