renee granillo
design.illustration
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Collaborate with Girls Inc. of Orange County

Girls Inc.

girls inc. of orange county

inspire teen girls to be strong, smart, and bold during women's month with a fun, collaborative project.

thepopcornproject.co/

 
 
 

overview

We created a game called "The Popcorn Project". It is a collaborative way to solve problems and achieve goals, both big and small. We wanted it to be accessible, easy to understand, and easy to replicate. We used popcorn as a metaphor to represent small, shareable steps that would lead up to delicious solutions. 

 
 

role

Art Direction
Strategy and planning

 
 

I was responsible for defining the look of The Popcorn Project. I wanted it to be playful, dynamic, and a little messy. I put together a mood board, taking inspiration from Broad City, Bando, popcorn, and posters with bad handwriting.

 
 
 

Gifs were the natural way to explain each step of the process. I wanted each to look as natural as the notes you jot down when you're bored in a meeting and as colorful as the ideas of teen girls on a mission. 

 
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 Our two teams gathering around our post-its, discussing some of the results

Our two teams gathering around our post-its, discussing some of the results

 My team preparing for the night with post-its

My team preparing for the night with post-its

 
This was such a great experience for our girls. Not only did they get to meet and interact with the wonderful staff at Column Five, they were treated to this experience that distills what the Teen Leadership Council is all about — making change personally and in your community through steps both small and large.
— Beth Payne, STEM Coordinator Girls Inc.
 
 
 
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credits, thank yous, + shoutouts

Remo Bang: Animator + Carpenter
Jenny Famularcano: Calligraphy
Sara Barbour: Producer
Column Five Design Girls: Design support
Beth Payne: Girls Inc. STEM coordinator